Navigating the Listing Process with Chace
Your home is unique. Selling it quickly and for the highest price possible requires a personalized, targeted marketing strategy, a dedicated sales team, and an active network. With a strong work ethic and bold entrepreneurial spirit, Chace will represent your home with pride and work tirelessly on your behalf, securing the right buyer and the right price.
2023
Top performing individual for Macdonald Realty company-wide.
10
Consecutive years as Macdonald Realty’s Leading Vancouver Island Realtor.
10
Consecutive years receiving the Victoria Real Estate Board’s MLS Gold Award.
100 +
Millions of dollars in waterfront home sales on the Saanich Peninsula.
Chace’s Process
Relationship Building
Chace believes in building strong relationships with his clients. During an in-depth consultation, you’ll get to know one another, tour your property together and discuss the listing process from start to finish.
Presenting Your Home
After the consultation, Chace will provide you with an estimate of the current market value of your property. From there, he can begin preparing your home for sale. First impressions are key, so Chace will help strategize how to best present your home.
Targeted Marketing
Chace will develop and implement a customized marketing strategy. Working with a team of highly skilled industry professionals—aerial videographers, photographers, floor plan providers, home stagers, and graphic designers—he will create exquisitely produced, well-tailored marketing collateral and a streamlined campaign.
Momentum
Leveraging his extensive network of professional contacts and buyers, Chace works to generate early interest so that your listing benefits from great exposure from the moment it hits the market. Throughout, he will keep you informed, sharing marketing and listing reports and updating you on every development.
Negotiation
As your agent, Chace represents your best interests, using his expertise to communicate the true value of your home to buyers, negotiate the best price and conditions, and ensure a smooth process leading to a successful sale.
Frequently Asked Questions
- 01Why should I choose Chace Whitson Real Estate Group?
As a true area expert, Chace knows how to get the highest value for your property. His strong professional network, proven marketing expertise, and attentive, concierge-like service lead to successful outcomes and satisfied clients. Learn more about his strengths here.
- 02How long does the process take?
While every property is unique, a strong marketing strategy is essential in selling your home quickly. Chace’s ability to price homes appropriately results in a timely and favourable sale.
- 03How is the value of my home assessed?
Chace determines your home’s value by conducting a comparative market analysis, evaluating comparable homes recently sold in your area and taking into account the specific features of your home, neighbourhood, and region.
His area expertise, up-to-date understanding of market conditions, and strategic marketing plan mean your home will sell in an efficient manner at the highest price. - 04Where will my home be advertised?
As with everything Chace does, personalization is key. Depending on the unique needs of your property and target market, he will leverage local and international advertising opportunities.
Every listing benefits from Chace’s engaged network and digital marketing expertise, which includes creating custom videos, deploying targeted digital and print ads, creating office window displays, distributing postcards, and leveraging our strong social media presence. Online, Chace advertises listings on realtor.ca and chacewhitson.com.
Through Macdonald Realty’s Vancouver and China offices, Chace advertises heavily in North America and Asia, while the affiliation with Leading Real Estate Companies of the World™ and Luxury Portfolio International® provides Chace with a strong global presence.
